MoneySupermarket To Acquire MoneySavingExpert For ?87 million

SNF22CASH02M_280_473056aMoneySupermarket, a UK Price comparison site for financial services, is acquiring advice site MoneySavingExpert from founder Martin Lewis, for ?87 million ($133 million). Lewis, a personal finance journalist, launched MoneySavingExpert in 2003. According to Google Analytics it gets 39 million unique visitors and about 277 million page impressions a month. That makes it a powerful player and Lewis has parlayed this into books and TV shows in the UK.

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